Last updated: 27.08.2026
As a user of this website, you acknowledge the following information concerning the use of the website and the processing of personal data.
This Privacy Policy applies to the website www.agrotecnica-international.it and its sub-pages. It does not apply to external websites or services that may be accessible through links from this website, which are subject to the privacy policies of their respective operators.
1. Data Controller
The controller responsible for the processing of personal data collected through this website is:
Agrotecnica International GmbH
Via Max Valier 6
39040 Auer (BZ)
Italy
Tel.: +39 0471 810704
E-mail: web@agrotecnica-international.it
The Data Controller determines the purposes and means of processing personal data in accordance with applicable data protection legislation.
Where applicable, persons or companies acting on behalf of the Data Controller may be appointed as data processors pursuant to Article 28 GDPR.
2. Applicable Data Protection Legislation
The processing of personal data is carried out in accordance with applicable data protection legislation, including:
- Regulation (EU) 2016/679 (“General Data Protection Regulation” or “GDPR”);
- Italian Legislative Decree No. 196/2003 (“Italian Privacy Code”), as amended and supplemented, including by Legislative Decree No. 101/2018;
- applicable provisions concerning electronic communications, cookies and other tracking technologies.
3. Personal Data Processed
The website may process the following categories of personal data.
3.1 Navigation Data
The IT systems and software procedures used to operate this website collect certain personal data during normal operation.
This may include, in particular:
- IP address;
- domain name;
- URI (Uniform Resource Identifier) of requested resources;
- date and time of the request;
- method used to submit the request;
- size of the response received;
- numerical server response status;
- operating system;
- browser type and version;
- other technical parameters relating to the user’s device and operating environment.
This information is primarily processed for technical and security purposes, to ensure the proper functioning of the website, to detect and prevent misuse, to maintain and improve the website and, where applicable, to produce statistical information.
Although such data is generally not collected for the purpose of directly identifying individual users, its nature may in certain circumstances allow identification when combined with information held by third parties.
Navigation data may also be used to establish responsibility in the event of unlawful activities or offences committed through the website.
4. Data Voluntarily Provided by the User
If users voluntarily contact Agrotecnica International GmbH by e-mail, contact form or other communication channels provided on this website, the personal data contained in the communication will be processed in order to respond to the request.
Depending on the type of enquiry, this may include:
- name and surname;
- company;
- e-mail address;
- telephone number;
- postal address;
- information contained in the message;
- any other information voluntarily provided by the user.
Users should only provide personal data that is necessary for the purpose of their enquiry.
5. Purposes and Legal Bases of Processing
Personal data collected through this website may be processed for the following purposes:
a) Operation of the website
To operate, maintain and secure the website and its technical infrastructure.
Legal basis: Article 6(1)(f) GDPR, where processing is necessary for the legitimate interests of the Data Controller, or another applicable legal basis where required.
b) Responding to enquiries
To respond to requests submitted by users via e-mail, contact forms or other communication channels.
Legal basis: Article 6(1)(b) GDPR where the request relates to the performance of a contract or steps prior to entering into a contract, or Article 6(1)(f) GDPR where applicable.
c) Compliance with legal obligations
To comply with obligations imposed by applicable laws, regulations or orders issued by competent authorities.
Legal basis: Article 6(1)(c) GDPR.
d) Security and prevention of unlawful activities
To protect the website, IT systems and users against attacks, misuse, fraud and other unlawful activities.
Legal basis: Article 6(1)(f) GDPR.
e) Statistical and analytical purposes
Where permitted by applicable law, statistical and analytical data may be processed to understand the use of the website and improve its functionality and user-friendliness.
Where consent is legally required, such processing will only take place after valid consent has been obtained.
6. Cookies and Other Tracking Technologies
This website may use cookies and other technically necessary technologies required for the proper, secure and efficient operation of the website.
Technical cookies that are strictly necessary for the transmission of communications or for providing a service explicitly requested by the user may be used without prior consent, subject to the applicable information requirements.
Other cookies or tracking technologies, including analytics, profiling or marketing technologies that do not fall within the applicable exemptions, will only be activated after the user’s prior consent has been obtained where required by law.
The Italian Data Protection Authority (“Garante per la protezione dei dati personali”) requires non-technical tracking technologies to be used only following valid consent, while certain analytics cookies may qualify for an exemption only if specific conditions concerning aggregation, minimisation and the absence of user profiling are fulfilled.
Users can manage their cookie preferences through the cookie management mechanism provided on the website.
Where consent is required, users may withdraw their consent at any time without affecting the lawfulness of processing carried out before withdrawal.
7. Web Analytics
This website may use web analytics technologies to obtain aggregated statistical information concerning the use of the website, improve its functionality and evaluate user interaction.
Where the analytics service uses cookies or other tracking technologies that require consent under applicable law, these technologies will only be activated after the user has provided valid consent.
Where analytics technologies are used without consent on the basis of an applicable exemption, they must be configured in accordance with the requirements of applicable Italian data protection and cookie regulations, including appropriate data minimisation and aggregation measures.
Further information concerning the analytics provider, the categories of data processed, storage periods, recipients and any international data transfers should be provided in the Cookie Policy and/or in the relevant section of this Privacy Policy.
8. Recipients of Personal Data
Personal data may be accessible to or processed by:
- employees and authorised personnel of Agrotecnica International GmbH;
- IT and website maintenance providers;
- hosting providers;
- providers of technical services necessary for the operation of the website;
- providers of communication and e-mail services;
- providers of analytics or other services used on the website, where applicable;
- professional advisers or service providers where necessary;
- public authorities or other recipients where disclosure is required by law.
Where external service providers process personal data on behalf of Agrotecnica International GmbH, appropriate contractual arrangements and data protection measures will be implemented in accordance with applicable law.
9. Transfers of Personal Data Outside the European Economic Area
Personal data will generally be processed within the European Economic Area.
If the use of a particular service or provider requires the transfer of personal data to a country outside the European Economic Area, such transfer will only take place in accordance with the requirements of Chapter V GDPR.
Depending on the circumstances, appropriate safeguards may include an adequacy decision of the European Commission, Standard Contractual Clauses or another legally recognised transfer mechanism.
Specific information concerning such transfers will be provided where applicable.
10. Data Retention
Personal data will be retained only for as long as necessary to fulfil the purposes for which it was collected or to comply with applicable legal obligations.
Different retention periods may apply depending on the type and purpose of the processing.
In particular:
- navigation and technical data will generally be retained only for the period necessary to operate and secure the website and for any legally required period;
- data contained in enquiries will be retained for as long as reasonably necessary to process the request and manage any subsequent business relationship;
- data that must be retained for legal or accounting purposes will be retained for the period required by applicable law;
- data processed on the basis of consent will be processed until consent is withdrawn, subject to any other applicable legal basis or retention obligation.
11. Voluntary Provision of Data
The provision of personal data through contact forms or other communication channels is generally voluntary.
However, failure to provide information that is necessary to process a specific enquiry may make it impossible for Agrotecnica International GmbH to respond to or process the request.
The provision of navigation data is necessary for the technical operation of the website.
12. Methods of Processing and Data Security
Personal data is processed using electronic and, where necessary, manual means.
Appropriate technical and organisational measures are implemented to protect personal data against:
- unauthorised access;
- unlawful processing;
- accidental loss;
- destruction;
- alteration;
- unauthorised disclosure;
- other forms of misuse.
Access to personal data is limited to persons who require such access for legitimate business or operational purposes.
13. Automated Decision-Making and Profiling
Unless expressly stated otherwise in the relevant information provided to users, Agrotecnica International GmbH does not use personal data collected through this website for automated decision-making producing legal effects or similarly significant effects on users.
No profiling is carried out through this website unless such processing is expressly described in the relevant Privacy Policy and Cookie Policy and, where required, is based on the user’s prior consent.
14. Rights of Data Subjects
Under Articles 15 to 22 GDPR, users have the right, subject to the applicable legal requirements, to:
- obtain confirmation as to whether or not personal data concerning them is being processed;
- obtain access to their personal data;
- obtain information concerning the purposes of processing and the categories of personal data processed;
- obtain information concerning recipients or categories of recipients;
- obtain information concerning the envisaged retention period;
- request the rectification of inaccurate personal data;
- request the completion of incomplete personal data;
- request the erasure of personal data where the applicable requirements are met;
- request the restriction of processing where the applicable requirements are met;
- object to processing where the applicable requirements are met;
- receive personal data in a structured, commonly used and machine-readable format where the right to data portability applies;
- withdraw consent at any time where processing is based on consent.
The withdrawal of consent does not affect the lawfulness of processing carried out before consent was withdrawn.
15. How to Exercise Your Rights
Requests concerning the processing of personal data or the exercise of data subject rights should be sent to:
Agrotecnica International GmbH
Via Max Valier 6
39040 Auer (BZ)
Italy
E-mail: web@agrotecnica-international.it
Tel.: +39 0471 810704
Agrotecnica International GmbH will process such requests in accordance with the applicable legal requirements.
16. Right to Lodge a Complaint
Users who believe that the processing of their personal data infringes applicable data protection legislation have the right to lodge a complaint with the competent data protection supervisory authority.
In Italy, the competent supervisory authority is:
Garante per la protezione dei dati personali
Further information is available on the official website of the Italian Data Protection Authority.
17. External Links
This website may contain links to external websites or online services operated by third parties.
Agrotecnica International GmbH has no control over the content, privacy practices, security or processing activities of external websites.
The fact that this website contains a link to a third-party website does not mean that Agrotecnica International GmbH endorses or assumes responsibility for its content or data processing activities.
Users are advised to review the privacy policies and terms of use of external websites before providing personal data.
If Agrotecnica International GmbH becomes aware that a link leads to unlawful content, the link will be reviewed and, where appropriate, removed.
18. Legal Notice and Limitation of Liability
Agrotecnica International GmbH makes reasonable efforts to ensure that the information published on this website is accurate and up to date.
However, no guarantee is given that all information is complete, accurate, current or free from errors.
Agrotecnica International GmbH shall be liable in accordance with applicable law.
Nothing in this Legal Notice shall exclude or limit liability where such exclusion or limitation is prohibited by applicable law.
Agrotecnica International GmbH is not generally obliged to monitor third-party information transmitted or stored through its website unless required by applicable law.
Where Agrotecnica International GmbH becomes aware of unlawful content for which it is legally responsible, appropriate action will be taken without undue delay.
19. Copyright
All texts, graphics, photographs, videos, drawings, technical illustrations, logos, trademarks and other content published on this website are protected by applicable copyright, trademark and other intellectual property laws.
Unless expressly permitted by law or authorised in writing by Agrotecnica International GmbH, the content of this website may not be:
- reproduced;
- copied;
- modified;
- distributed;
- publicly displayed;
- commercially exploited;
- published or made available to third parties.
Requests concerning the use of content published on this website should be addressed to:
web@agrotecnica-international.it
20. Third-Party Content
Agrotecnica International GmbH makes reasonable efforts to identify and appropriately acknowledge third-party content and intellectual property used on this website.
If you believe that content published on this website infringes your copyright or other intellectual property rights, please contact us at:
web@agrotecnica-international.it
Upon receiving a substantiated notification, the matter will be reviewed and, where appropriate and legally required, the relevant content will be removed or modified without undue delay.
21. Changes to this Privacy Policy
Agrotecnica International GmbH reserves the right to amend this Privacy Policy where necessary, for example due to changes in legislation, regulatory requirements, technical developments or changes to the services used on this website.
The latest version will always be published on this website.
The date of the latest update is indicated at the beginning of this document.
22. Contact
For general enquiries concerning this website or this Privacy Policy, please contact:
Agrotecnica International GmbH
Via Max Valier 6
39040 Auer (BZ)
Italy
Tel.: +39 0471 810704
E-mail: web@agrotecnica-international.it
Website: www.agrotecnica-international.it